The top 10 products from e.l.f. Cosmetics | Cheap vegan makeup
e.l.f is a very popular vegan and cruelty-free makeup and skincare brand. The main selling point? Everything is very affordable (yet very good quality!). Check out our top picks
The top 10 products from e.l.f. Cosmetics you need to try
Keep reading for details about each product!
e.l.f Cosmetics Face products worth buying
Flawless Satin Foundation
The Flawless Satin Foundation isn’t a best-seller for no reason. This lightweight foundation comes in 40 shades and blends in effortlessly into the skin for for a natural-looking complexion.
I personally love the buildable coverage and how it makes my skin visibly brighter and more even.
Perfect for all skin types, it delivers a semi-matte finish that lasts all day.
RRP: £9 - Find it here or on Sephora UK
Poreless Putty Primer
The Poreless Putty Primer was elected #1 mass primer in America in 2020. Its velvety texture glides over your skin, blurs the pores and helps makeup stay all day.
It is infused with plant-derived squalane to boost hydration.
RRP: £8 - Find it here or on Sephora UK
Hydrating Camo Concealer
The Hydrating Camo Concealer is the upgraded version of the original camo concealer. Not only does this liquid concealer offer crease-proof, long-lasting coverage, but it also locks in moisture and soothes the skin.
Blemishes, redness, dark-circles… you can cover anything up with this concealer. It is available in 25 shades.
RRP: £5 - Find it here or on Sephora UK
e.l.f Cosmetics Eye products worth buying
Instant Lift Brow Pencil
The Instant Lift Brow Pencil is perfect if you’re not too confident with eyebrow makeup (I can relate!) Its creamy formula is easy to apply but doesn’t smudge at all and the fine tip helps you sculpt your brows as precisely as possible.
Plus, this product contains Grapeseed Oil and Vitamin E which nourish and promote hair growth.
RRP: £3 - Find it here
Bite Size Eyeshadows
These Bite Size Eyeshadows are one of e.l.f. best-sellers in the eye makeup category. You can choose between 8 different palettes and each one features 4 different shimmer and matte shades. My personal favourite is Cream and Sugar.
Why makes these palettes so popular? Their super pigmented, creamy and blendable formula as well as their compact size, perfect to carry in your purse. Hence the bite size name!
RRP: £3 - Find it here
Keep Your Curl Mascara
The Keep your Curl Mascara gives shape and volume to your lashes, whilst nourishing them with its Vitamin E infused formula. It is the ultimate proof that a vegan mascara can be cheap and highly effective.
RRP: £5 - Find it here
Other e.l.f Cosmetics best-sellers
Professional Set of 12 Brushes
The Complete Makeup Brush Set contains the 12 essential brushes you need to achieve the perfect makeup look, like a pro.
The lip brush, 7 eye brushes and 4 face brushes be used with powder, cream, and liquid formulas and offer the most flawless application.
This kit is of course 100% animal hair-free and the synthetic bristles are super easy to clean.
RRP: £14.50 - Find it here
Liquid Matte Lipstick
The Liquid Matte Lipstick offers the easy application of a gloss but the gorgeous matte finish of a classic lipstick. Its diamond-shaped applicator makes it even easier to use. Plus, it comes in 5 different shades.
It’s also perfect for dry lips as the formula is enriched with nourishing Vitamin E.
RRP: £6 - Find it here or on Sephora UK
Holy Hydration! Face Cream - Fragrance Free
Although they are mainly known for makeup, e.l.f.also have a complete skincare range which includes the best-selling Holy Hydration! Face Cream - Fragrance Free.
Suitable for all skin types, this silky-smooth cream keeps your skin moisturised, soft and supple.
Why does it work? It contains a cocktail of powerful ingredients, such as plumping hyaluronic acid, brightening Niacinamide as well as Squalane for moisture and elasticity.
RRP: £12 - Find it here
Lip Exfoliator
Do you have dry, chapped lips? Try the Lip Exfoliator to gently exfoliate your lips without irritating them
How does it work? The gentle exfoliator contains Vitamin E, Shea Butter, Avocado, Grape and Jojoba Oils which nourish your lips.
Apply onto your lips like a lipstick then wipe with a cotton pad then follow up with a lip balm.
RRP: £4.50 - Find it here or on Sephora UK
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