Have you landed on the Farfetch Conscious Collection page and wondering what it’s about? Here’s what it is in a nutshell as well as my top picks from the Farfetch Conscious Edit for May 2021.

What is Farfetch Conscious Collection?

Positively Farfetch

Farfetch Conscious Collection is part of the “Positively Farfetch” mission, aka the platform’s sustainable business strategy to make luxury shopping more conscious, circular and inclusive. This translates into several initiatives, from developing a handbag resale service to lowering their carbon footprint and featuring sustainable brands.

The Conscious Collection

Farfetch Conscious Collection aims to promote luxury designers, both established and emerging, that engage in sustainable initiatives, whether it’s in terms of materials, production or sourcing.

To decide if a product can be part of the conscious collection, a product must meet at least one “conscious criteria”. One of these criteria is their Good on You rating. Good on You is an ethical ratings agency that Farfetch has partnered with.

Is every product feature in the Conscious Collection truly 100% sustainable though? Not necessarily, because a product only needs to meet one criteria to be included. Therefore some products might be very sustainable in some aspects only.

That being said, this is definitely a great initiative and a step forward to encourage change and promote responsible practices within the luxury industry.

Farfetch Conscious Edit: May 2021 Top Picks

All images are from Farfetch website

Veja Ventura runner sneakers

A comfy and stylish pair of chunky sneakers made of Suede and Polyamide.

Reformation Miley lace-detailing minidress

A delicate Ivory white minidress with lace and ruffled detailing, with the outer in Organic Cotton and Lining in Cotton.

Stella McCartney Logo shoulder bag

An elegant artificial leather bag with double logo detailing. Featuring a detachable and adjustable shoulder strap, a modern magnetic closure and handy internal slip pockets.

Collina Strada floral-print asymmetric hoodie

An asymmetric hoodie with watercolour flowers, made with coton and polyester.

Marine Serre Crescent Moon V-neck swimsuit

Made of 78% recycled polyamide and featuring a Crescent Moon motif, this black swimsuit is a timeless piece and true must-have.

All Blues 18kt gold double mix chain necklace

This Swedish crafted 18kt Gold Vermeil chain necklace makes the perfect gift for a loved one… or yourself.

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